A blog is what?
Early on in the internet era, blogging resembled journaling more closely. Early blogs were meant to record personal opinions and experiences, therefore illuminating someone’s point of view.
Since then, blogging has developed to be far more than just a kind of digital archive. These days, people and companies both set up blogs to distribute knowledge and get commissions or revenues.
7 Reasons You Might Want To Launch a Blog
Starting a blog serves for numerous purposes. Starting a blog could be your means of trying a fun pastime, making some side money, creating a community, or for any of the following:
To Record Your Personal Development
Originally used to record events, the shorter form of “weblog,” “blog,” is actually a remnant from its beginnings. You might like to start a blog to have one central location for storing images and ideas.
To provide a creative release
Blogging calls for writing, editing, and occasionally design. This makes pursuing this quite creatively interesting. Blogging is a fantastic way for someone seeking a reasonably cheap means of expression.
To Exchange Your Views and Knowledge
Nobody else is you; so, you have ideas and experiences only yours. A blog is a forum for you to communicate your ideas to others, engage in debates and create real relationships.
To Interact with Individual
Whether they are other bloggers, content creators, or your intended audience, blogging is a great approach to network with others. Blogging provides access to folks you might not have otherwise came into touch with. On websites including Facebook, Instagram, and Reddit, the blogging community is rather active.
To Improve in Digital Marketing and Writing
Blogging is a trade. Writing daily or weekly for a blog could help you to improve your writing abilities.
Like running a blog, behind-the-scenes effort is somewhat involved. Apart from content writers, bloggers are sometimes their own webmasters and social media marketers. Starting your own blog can help you to develop talents in such fields by means of invaluable experience.
To Establish Credibility and Your Brand
Starting a blog will help you develop your brand and project yourself as a reliable specialist in your field of work. Your blog entries might show your level of knowledge or experience on particular issues.
To Capture Income or Sales
Whether your present company or a completely new one, blogging can help you attract sales. With an average annual compensation of INR 3 lakh, bloggers bring in INR 3 lakh to INR 5.8 lakh annually, claims Ambition Box.
Fallacies Regarding Blogs
Starting a successful blog does not depend on celebrity. Blogging is something everyone can do regardless of background. The most often held false beliefs among people about launching a blog are these ones:
Blogging Requires Expensive Work
Starting a blog is free as long as you have an internet connection. Even if you choose to pay for a custom website, domain name, or photos, these expenses are really small in comparison to the possible income your material could bring.
Blogging is a dying medium.
Blogging neither is dead nor dying. Though it is more saturated now than it was ten years ago, you still can build a profitable one. Though it may take more work and initial investment than it would have if you started earlier, building a lucrative blog nowadays shouldn’t necessarily discourage you from beginning one.
Every Blog Post Has To Be Perfect
You should post blog entries about which you are proud, but avoid allowing your concern of your material not being “good,” “perfect,” enough hold you back. Since blogs are editable, you can always go back and adjust something if you decide you’re not happy with it once it’s live.
You must have a current following to launch a blog.
Starting a blog does not depend on your status as a celebrity or current social media sensation. Actually, many now-famous bloggers—including Shraddha Sharma, Ashish Sinha, Amit Agarwal—were not well-known before they began writing.
Blogging: Simple
In principle, blogging seems simple: push post, write, done. Actually, though, you will be spending time on more than just writing unless you have staff or outsourced the marketing or webmaster duties of running a blog.
Depending on your goals or niche, you may also have to spend a lot of time investigating your subject or building complimentary materials like pictures or videos. Although blogging is not always simple, that does not mean it is not fun or fulfilling.
One Quick Way To Make Money Is Blogging
Although blogging can bring in money, it’s not something that will enable you to “get rich quick.” Before you can start making money, you must assemble a customer base eager to buy from you.
Twelve Steps for Beginning a Blog
These guidelines can help you succeed regardless of your final objectives if you’re ready to launch a blog but not know where to start.
Specify Your Niche or Topic Here
Though it can be difficult or feel restricting, finding a specialization will eventually help you establish more reputation. Although you can certainly discuss more than one topic, make sure your primary attention is consistent and specific enough to grab readers in and inspire them to keep reading your work.
Perform competitor research.
Once you have decided on what to write about, conduct some preliminary investigation to find the other important people in your field of work. Is your specialty already somewhat crowded? Alternatively are relatively few others covering your planned subject?
Whether or not this is the case, performing study ahead of time will enable you to produce material either better than or distinct from what is currently available.
Specify Your Audience
Apart from defining your niche, you ought to give your audience some thought. You are going to be blogging for whom?
Knowing the answer to this question will enable you to create worthwhile, relevant articles for your viewers. Before you start writing, try to find the following details of your perfect reader:
How old are they?
- Where are they residents?
- How do they work?
- They already consume what other kinds of media?
- Do they peruse any other blogs?
- In their leisure, what do they do?
- Regularly, what challenges or concerns do they deal with?
- Of which they wish they were more experts?
- Decide on Your First Blog Entry.
You can begin developing your first blog post once you have established your topic and intended readership. Once more, this could call for some study to guarantee you are producing something your readers will find interesting.
Type your intended topic idea into a search engine first to find what kinds of papers show up in the results. It’s a good sign that you will be able to produce something better if you discover that the current findings either poorly or incorrectly address the issue.
Describe Your Blog Name
Every blog requires an identity. Given your niche or business, your blog’s name should make sense; it should also be distinctive and easy enough for you to type quickly and consistently.
Should you have a name in mind, search the internet and social media to ensure no one else is already using it. Should your intended name already be used, you can either design a new one or ask the owner of the website to verify whether they are still actively using the name you want. Even trademarking your company name will help you to truly safeguard your assets.
Create branding components for your blog.
Apart from a name, you also have to choose a typeface and color scheme for your blog that you would apply once your website is developed. You might handle this yourself or contract a graphic designer.
You may create a personalized logo for your blog either working with a designer or on a free tool like Canva.
Obtain a domain name.
You’re ready to choose a domain name once you have a name for your blog. Type in your intended domain name in your browser to see whether a live website shows up. This will indicate whether a domain is available. Most domain registrars will additionally provide a tool to assist with domain availability search.
You will have to pay for the rights to use your chosen domain via a domain registrar. Choosing a hosting site and web builder will be done later; owning and setting up a domain is a different process.
Select a hosting platform.
Starting your blog requires first selecting a web host. A host is what allows you to properly “rent” a presence on the internet; without a host, you cannot create a website.
Certain sites will let you post your blog for free, but in return they will clip on their brand name to your web domain, say thefancyblog.squarespace.com or thefancyblog.wordpress.com. In these situations, you would have to pay for site hosting in addition to purchasing the domain name thefancyblog.com in order to exclude the “.squarespace,” or “.wordpress,” from the URL.
Depending on the speed and storage you wish to get, web hosting can run between INR 150 to INR 5,000 a month. Though there are many of other hosting choices available, we advise choosing one of the top web host providers that meets your requirements and financial situation.